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  • Ivonne Serna, Director/Producer
  • Sélim Benzeghia, Director/Producer

About the Project

“The Cherán Way" captures the compelling story of Cherán, a P'urhépecha indigenous town in Mexico, rising against illegal logging to achieve self-determination and environmental revival. Amidst the global climate crisis, the film highlights the town's path to autonomy as a model for sustainable living. It weaves together the experiences of three central figures – Susy, a young street artist inspired by the town's history; Paco, an environmental engineer contributing to its restoration; and Geno, a leader of the rebellion – illustrating an intergenerational journey of hope, resilience, and ecological guardianship. The documentary showcases Cherán's enduring legacy, the challenges it faces, and its role as a beacon